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Search Flights, Hotels & Rental Cars

kayak.com
Claim this domain
Overall score
67.8OK
▲ 1.5
Rank
#153
Prev: #169
travel avg
62.7
21 peers
Agent runs / week
3
Across 0 providers

KAYAK searches hundreds of other travel sites at once to find the information you need to make the right decisions on flights, hotels & rental cars.

Audience
B2B
Markets
USAEARATAUBEBRCA
Locales
en-usen-aees-arde-aten-aunl-bept-bren-ca
Opportunity cost · travel

Search Flights, Hotels & Rental Cars could be leaving ~$8,758,400 in bookings on the table every year

Stunt Double’s 2027 agent-traffic model projects 34% of itinerary search and booking sessions in the travel sector will be initiated or completed by AI agents[1][2]. Search Flights, Hotels & Rental Cars currently scores 67.8 on the Stunt Double Index[3], with a 32-point gap to the ideal agent experience (100). The loss figure below applies that gap to the projected agent-driven slice of a typical annual bookings volumebaseline for this sector — it is a directional estimate, not a measured conversion rate.

Gap to leader
32.2 pts
Above travel avg
0.0 pts
Modelled bookings at risk
$8,758,400

Estimate assumes an $80M annual bookings baseline. Claim your domain to replace this placeholder with your reported bookings.

Sources
  1. [1]Gartner (2025) — Intelligent Agents in AI Really Can Work Alone. Here’s How.
  2. [2]Adobe Analytics (2025) — Generative AI traffic to U.S. retail sites (weekly trend)
  3. [3]Stunt Double (2026) — Stunt Double Index methodology & scoring rubric

Category breakdown

Brand awarenessCan agents recognise you exist?
100
DiscoveryWill they pick you?
65
Information retrievalCan they read your site?
100
Market rankingWhere do you sit in the lineup?
45
▲ 10.0
AccuracyDo they tell the truth about you?
90
Task completionCan an agent complete a task on behalf of a user?
75
Delegated accessDo you let agents in, safely?
0
Contact & communicationCan an agent reach a human?
30

By agent provider

By agent provider
Session quality, 30-day rolling, N ≥ 10 per provider
Claude
Anthropic
0.0
ChatGPT Agent
OpenAI
0.0
Gemini
Google
0.0
Perplexity
Perplexity
Copilot
Microsoft
Browserbase Operator
Browserbase

Where agents get stuck

Public summary · full session replay available to verified owners
lowDiscovery
No llms.txt. You miss the emerging standard for giving agents a curated map of the site.
mediumMarket ranking
No Product/Service schema on the homepage. Agents can’t easily compare offerings.
lowMarket ranking
No review or aggregateRating schema. Agents have no signal for ranking vs peers.
lowAccuracy
No privacy policy linked from the homepage. Agents can’t cite policy when asked.
lowTask completion
No server-rendered form detected. Agents without JavaScript can’t submit anything.
mediumTask completion
No mention of delegated auth primitives (passkey, OAuth, MCP). Agents must drive a full browser session.
highDelegated access
No MCP manifest. Agents can’t auto-discover tools or delegated capabilities.
highDelegated access
No public API docs detected. Agents have no scoped way in; they must drive a browser.
lowDelegated access
robots.txt doesn’t mention any agent user-agents. The policy for agents is implicit.
highContact & communication
No contact page linked or reachable. Agents acting on a user’s behalf have nowhere to send a message.
mediumContact & communication
No contact email visible in server-rendered HTML. Agents can’t fall back to email.